The distribution channels for E ONE are constantly changing. Although much of their products are DVD’s or CD’s, the types of retailers vary dramatically. The challenge was to create a one size fits all solution. EZ POP has a strong history in the Movie, Music and Games stream and combined a

number of configurations to meet E ONE’s requirements.

Using our EZ Lock self-assembling tiltback base, we configured a single, double and triple tray where any combination would lock into the existing base. In order to satisfy all the requirements we needed to provide a display that could hold as little as 12 units or as much as 144 units and any combination in between. Not only was E ONE impressed, they were able to open even more distributors by offering such a diverse display solution.

The concept has now been expanded to variety of product lines and is one of the most widely used small footprint displays in the market.